The Legend Veedol: The Tidewater Oil Company is one of the oldest oil companies established in the US. Back in 1859, Sir Edwin Drake struck oil in the hills of Pennsylvania, the birth place of Liquid Gold – Petroleum. In 1861 Robert Hopkins and Byron Benson formed a company called the Enterprise Oil and Lumber Company, to manufacture and distribute engine oil. The two main products introduced by them were Veedol [1913] and Tydol.

From the humble beginning to manufacture and distribute engine oil Veedol brand was the First Choice of motor oil by the World’s first mass produced car Model T by none other than the Legend Henry Ford in 1914. As years pass by acceptance and applications grew that lead to Veedol being chosen for automobile, aviation and industrial applications. Heritage, premium quality, professional and evolution are some of the images that describes Veedol brand. Further grown to be the favorite of major OEM manufacturers mainly because of the quality of the base oils and the best-of-the additives.

The research and technology used in offering technically superior products future is very exciting, the journey began with inspiration from the past and continues with a clear vision for the future, which is to strive to be the on top of the mind of every discerning consumer during the purchase of automotive engine oil”. This is only possible by delivering unmatched service levels, product quality and acceptance by our buyers which will culminate in life-long loyalty for Veedol. Veedol team’s motto is to provide an opportunity to everyone associated with Veedol to discover their personal interpretation of The Professional’s Choice that supports what we deliver, every day. Globally Veedol’s Success is due to the winning partnership it has enjoyed with its customers.

Vision

Strive to be on top of the mind of every discerning consumer during the purchase of automotive engine oil

Mission

Deliver unmatched service levels, product quality and profitability to all our customers that will culminate in lifelong loyalty and advocacy.

Everyone associated with Veedol discovers a personal interpretation of “The Professional’s choice” that supports what Veedol delivers, every day. It is about being recognized and as being the best choice of engine oil and lubricants in our field of service. More than revenues, profitability or growth, it means being the best at what we do, and how we do it – bringing quaIity service to personal mobility, to life. That recognition comes from those we deal with, be it the customers, consumers, channels, and community at large.