Veedol, The Professional’ s Choice in Motor Oil…For over a century today unveiled their new synthetically engineered engine oil Powertron 20W-50 in the Hashemite Kingdom of Jordan. Veedol was first used for Model-T, world’s first mass produced car by the legend Henry Ford in 1914. And since then has been in the forefront of lubrication technology. This is quite noticeable from the landmark achievements starting from Model-T and the first airship Graf Zeppelin (1928) to fly around the world using Veedol oil, the first non-stop flight across the Pacific Ocean called Ms. Veedol (1931). During the 1950s Veedol was prominent at the grand prix circuits with its own patrons. Veedol launched the first semi synthetic engine oil in 1961 and their synthetic oil was used in the space shuttle Columbia (1979). Powertron 20W-50, powered by synthetic technology and manufactured in the United Kingdom is another outstanding product from its stable. Throughout the hundred year old history, Veedol always believed and stood by its commitment towards product innovation and stayed in the forefront of technology. The synthetic technology used in Veedol Powertron 20W-50 oil helps to neutralize acids that cause corrosion of automobile engine parts and the buildup of sludge deposits. Mr. Arun Kumar, General Manager, International Operations at Veedol, said “Veedol is the first to offer your favorite 20W-50 engine oil with synthetic technology in the Middle East region. Better protection & performance, efficiency, economy and longevity are the main benefits with the new Powertron 20W-50 grade oil, another first from Veedol”. Veedol Powertron 20W-50 backs its claim in action! It spreads a protective and impregnable film that is tough as steel and smooth as silk over every moving part every second the engine is running ensuring unbeatable protection. The synthetic technology with detergent action in Powertron 20W-50 works continuously to keep the engine clean, cool and free from sludge deposits. This multi grade oil is more stable and retains its properties even in the extreme and tough conditions of the Middle East region. Maintenance free days are ahead for the users of Powertron 20W-50 oil .Appropriately called the trademark Veedol film of protection, it keeps the lubrication protected under extreme driving conditions and ensures the engines are running free from noise and vibrations. Above all Powertron 20W-50 oil last longer than any conventional mineral oil. Available in 1L, 4L packs and 208L barrels, Powertron 20W-50 SL/CF is distributed by M/s. Abu Rahmah Trading Co. (ARCO) the exclusive distributor for Veedol range of lubricants in Jordan, a trusted name in the industry with over 30 years of experience. Mr. Khaled Abu Rahmah, General Manager at Arco, said “It is a landmark achievement for both Veedol International and Arco to bring this innovative oil in the most popular grade 20W-50, with synthetic technology, a first in Jordan. Supported with a full-fledged sales team and branch offices spread throughout the country, we are fully committed to deliver the best service to the discerning consumers while continuously exploring further opportunities for service enhancements”. Contact your nearest Veedol dealer and change to Powertron 20W-50 today.
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A new chapter in the history of lubricants has begun in Bahrain with the launch of Veedol 20W50 Powertron Synthetic Blend Engine Oil from the UK.
Veedol is a name synonymous with quality and value among automotive lubricants. Automobile pioneer Henry Ford chose Veedol lubricant for the Ford Model T in 1914.
The Tidewater Oil Company, the parent of Veedol was set up in Pennsylvania, the birthplace of Liquid Gold Petroleum.
Since the 1900s, Veedol was chosen by well-known automobile manufacturers such as Ford, Mercedes-Benz, Audi, Volvo, BMW and a host of Japanese and European majors.
Exciting achievements in its glorious history include being the chosen lubricant of world renowned aviators Charles Lindbergh who took the Graf Zeppelin on the longest, most challenging transatlantic flight.
Clyde Pangborn and Hugh Herndon made the first non-stop flight from Japan to the US; they named their monoplane ‘Miss Veedol’.
Veedol introduced the world’s first semi-synthetic engine oil way back in 1961.
Every drop of Veedol is refined from the best of the base oils and blended with top-notch additives. With aspirations to become one of the leading global lubricant brands Veedol completes stringent quality tests and research helping them to maintain a lead by offering a comprehensive range of synthetic and mineral automotive lubricants.
Veedol and its product brands are manufactured and licensed by Veedol International UK; manufactured in America, Europe, the UAE and India.
“The estimated annual lubricants consumption in Bahrain is about 15 million litres, growing at one per cent per annum,” said Veedol International General Manager Arun Kumar.
“The quality of Veedol products, world class distribution of our entire range coupled with the overall service delivery from our partners will help Veedol gain a decent space in the market place.”
The formal launch of Veedol 20W50 Powertron Synthetic Blend Engine Oil in Bahrain along with the unveiling of the product range was held at the Ramee International Hotel in Juffair on January 24.
“We are proud to be associated with Autoos, a trusted name in Bahrain, with decades of experience in the automotive sector, trade, travel and tourism,” said Veedol International Regional Manager Waseemuddin.
“Our objective is to establish Veedol as the most preferred lubricant brand in the country.
“Autoos has the capability to provide cutting-edge service to our customers.”
It gives Autoos great pride to be the designated exclusive partner and distributor for Bahrain, said Autoos general manager Gowtham G. “Veedol is now available across the country through our network of channel partners and backed by a fully-fledged sales team who are committed to offering unmatched service customers in Bahrain,” he added.
Veedol products include petrol and diesel engine oils, automatic transmission fluids, brake oils, hydraulic oils and more.
For unmatched protection, and cooler, cleaner engines, use Veedol engine oil, the people’s choice of oil for over a century.